Hubsessed Office Hours: Loop Marketing and AEO

Don't one-shot it

Chris Carolan · Tuesday, October 6, 2026

The hardest part is that it's just a completely different way of working. I'm not afraid to pull up Breeze whenever any question comes up, just so I can show it working on the screen, because it's really hard to understand without seeing it. Everybody has different moments of realization of how this could be valuable. Don't come into it from a one-shot perspective. Get yourself into a conversation with Breeze. You'll get where you need to get, even if that is Breeze saying it doesn't have the data context to answer the question. That is a very powerful place to be. A lot of the solutions you might see out there say it worked for them, I tried it, why isn't it working for me. Your portal is different. Your situation is different. Your humans are different. Your AI is different. You don't have that part of HubSpot like that person had that part of HubSpot. What's the next question you'd rather talk through with Breeze than one-shot? Replay clip from Hubsessed Office Hours: Loop Marketing and AEO. Casey Hawkins and I hosted as equals. Clip page: https://www.hubsessed.io/clips/lma-2026-10-06-dont-one-shot-it