Hubsessed Office Hours
Loop Marketing and AEO
Weekly office hours with Casey Hawkins and Chris Carolan. Bring the campaign, the loop, or the question of whether AI would even find you.
- When
- Tuesdays, 11:00 AM to 12:00 PM Central
- On Google Meet from
- Tuesday, October 13, 2026
- How often
- Weekly
October will be free for any active subscribers.

Join Tuesday Office Hours
Tuesdays, 11:00 AM to 12:00 PM Central. Weekly, with no end date, each lane in its own Google Meet room.
Add to my calendarSessions are recorded, and the replay, clips and recap are published, so what you say and show in the room may appear in them.
Want every lane? Get the calendar file for all five.
Sessions
Recording · Tuesday, October 20, 2026
Loop Marketing and AEO, October 20, 2026The hosts’ replay, notes and resources.
Recording · Tuesday, October 13, 2026
Loop Marketing and AEO, October 13, 2026The hosts’ replay, notes and resources.
Recording · Tuesday, October 6, 2026
Loop Marketing and AEO, October 6, 2026The hosts’ replay, notes and resources.
What happens in this lane
Hubsessed Office Hours is one lane a day, two hosts in the room, and you come with a real question about your own HubSpot.
Tuesday is Loop Marketing and AEO, with Casey Hawkins and Chris Carolan. Loop Marketing is HubSpot’s own name for a marketing motion that never really stops (keep the brand consistent, personalize the message, show up in more channels, keep tuning what’s working) instead of ending at one campaign. AEO is answer engine optimization: showing up as the actual answer when someone asks an AI assistant or a search engine a question, instead of just ranking on a results page. Bring the campaign, the report, or the question of whether your own content would even turn up when someone asks an AI assistant what you do.
Hosted by Casey Hawkins, Founder, HubSpot Consultant at Casey Co Marketing, and Chris Carolan, Founder of Value-First Team.
Weekly, 11:00 AM to 12:00 PM Central, with no end date. The hosts’ replay of each session is on its own page here. October will be free for any active subscribers.
You’ll leave with
- Practical advice for running smoother marketing efforts in HubSpot
- A plain-English take on what "doing Loop and AEO" means for your campaigns
- A next step you can run in your own HubSpot before next Tuesday
